As expected, the launch of the latest version of the iPad - which has smashed pre-release sales targets - and Apple TV has seen a rush by complementary technology vendors to surf the huge tide generated by Apple's new products and in the video space first to show has been Envivio.
In announcing product support for the latest mobile devices and video technologies for its Muse transcoding software, the provider of live and on-demand multi-screen IP video processing and delivery solutions
has wasted no time in aligning with the new iPad and Apple TV.
Available on the flagship Envivio 4Caster appliance or HP blade servers for IT datacentre implementations, Muse supports native 1080p HD resolution for the two platforms; indeed it supports two channels in full 1080p and up to six sub-resolutions in Apple HTTP Live Streaming (HLS) from a single appliance or blade.
As a result, says Envivio, viewers can enjoy a superior viewing experience on the iPad’s new ultra-high quality Retina display and what it calls 'pristine' HDTV using the Apple TV system.
The company has also assured service providers and content providers with existing Envivio systems that the product's software-based architecture will allow them to upgrade their headends to support the new formats with a simple license upgrade.
“Envivio has been at the forefront of developing products geared for multi-screen video delivery for more than a decade,” commented Julien Signès, Envivio’s president and CEO. “We were the first to offer an encoder that supported Apple HTTP Live Streaming, and continue to enable our service provider customers to provide high quality video to the latest devices and integrate new technologies such as MPEG-DASH.”